“Content is king.” You must have heard this phrase a million times. If you are a digital content marketer, content strategist, or a writer like me, you understand how content can generate revenue for you. Content (text, images, and videos) is key to connecting with your audience. Good content is more likely to get attention on social media. Sharing generates more traffic to your website, resulting in more leads and hence more opportunities to generate revenue. So, in this digital age, content is king!
Content management is a broader category of different content types. These content types include digital asset management, document management, and even contract management. I have covered these content types in my other alternative blog posts. A content management software can also manage digital assets, documents, and contracts.
Before you create good content, you need a good content management system. WordPress is just one of them. WordPress is not just another blogging software. It is a content management system for creating websites and blogs. The software offers many options to manage your content from the back end. The software’s dashboard lets you view comments on articles and the number of views. As awesome as WordPress is, there are many content management software alternatives in the market.
Check out the five alternative content management software that I have listed below to find the one that best suits your business.
Microsoft SharePoint (SharePoint) is not just a collaboration software. The software offers more content management features in two editions － SharePoint Server 2016 and SharePoint Online. SharePoint offers content control for your organization’s compliance requirements. SharePoint is available in the cloud as a standalone offering or within the Office 365 suite. The software features listed below provide a content management overview of the software.
Staying productive while you are on a business trip is simple with SharePoint. That’s because you can use the software and access your company’s intranet on mobile. You can also collaborate with your team and access organizational resources to complete your projects.
- Content Management
SharePoint is your content hub. That’s because everyone you work with, within or outside your organization, collaborates in real-time to complete projects. In addition, you can create and share content using Microsoft Office tools as part of the Office 365 suite.
- Enhanced Project Management
View all your projects on SharePoint Home to track content across all your sites and groups. You can also collaborate with your peers on the intranet to stay up-to-date in managing document libraries. People Card lets you connect to experts in a specific field. This feature helps you view and share content with your peers.
SharePoint integrates with Office 365 suite. This means that you get the extra advantage of using MS-Office tools and other applications at the same time. The software also offers more enhanced version control of content its peers.
Capterra reviewers complain that they cannot drag content items in new folders. At first, the software is a bit difficult to understand for non-technical users. Users have to spend more time to learn some of its enhanced functions. According to a Capterra reviewer, “The only hangup we have is editing a file locally does lock the file online which can be a hassle sometimes.”
Drupal is an open source content management software. You can use it to create websites and applications. Drupal has easy content authoring, enhanced performance, and security features.
The software is a good option for creating integrated digital frameworks. That means you can integrate the software with add-ons. For example, you can integrate a WordPress addon on the Drupal API, to directly publish content from your website (created with Drupal) to WordPress. The software also has a vast library of themes to customize your content’s presentation.
I have included a tutorial video for you to walk through some of Drupal’s features.
- Editing Content
You can create enhanced content by integrating Drupal with as many add-ons as you like. Drupal lets you manage images by offering options to preview and drag-and-drop. The software lets you make quick content changes by choosing in-context editing.
- Language support
The software is available in many languages for easy installation. You can also translate components of the software such as image styles, comments, taxonomy, comments, configuration, and much more for your wider audience. Drupal also enhances browser language detection and has a built-in transliteration support. You can build unique and customized localizations.
- Modules for customization of content
You can further enhance Drupal’s customization with contributed modules. You can update a module if you find bugs in it with the help the module maintainer. Modules like Chaos Tool Suite (ctools) improve the developer experience, as they are API tools. Modules also contain a Page Manager to manage single website page and panel pages.
As a free open source CMS, the latest version of Drupal 8 is free for download.
According to a Capterra reviewer, “Some things are even easy: setting up a basic blog is trivial, plenty of options are available for turnkey themes, and many third-party modules exist to rapidly turn Drupal into a solid framework for everything from e-commerce to social media aggregation to academic collaboration. When it works, it works well, and caching modules exist for every version to defray some of the CPU overhead generated by its large codebase.”
“For beginners learning curve is steep. It is a good tool for small and medium size websites,” One Capterra reviewer wrote “For large websites, it may get a little messy. The only issue is that you need to have a good sense of what you’re doing with respect to MySQL and PHP in order to set it up and get going.”
Unlike Drupal, Titan CMS is a browser-based CMS software designed for professional websites. An awesome feature of this software is SEO tools to write SEO content rich articles. I have included a video for you to explore the features of the software. You can also read the features below, to know if this software is the right fit for your business.
- Filter content
Content filtering lets you organize product catalogs, pages, images, and dealer finders. This feature streamlines your website to make it easier for visitors to navigate. Content filtering also lets users select tags or enter keywords to find content like articles. This feature is a great way to automate dynamic content and help users find the information they need.
- Secure Portal
Titan CMS lets you build a secure portal for your website. You can control access to some sections of your website for your customers or employees. The secure portal maintains your compliance requirements as this feature restricts security loopholes.
- Enhanced Search
Titan CMS has a smart search feature to track keywords used by visitors while searching on your website. You can get a better insight of what users want and analyze your web pages in top results on Google. You can also arrange the order of pages to target content by customizing description and titles for each page. The software lets you identify missing content on your website that users are looking for through this feature.
Pricing information is available on scheduling a demo.
According to a Capterra reviewer, “Great mid-priced web development software that is user-friendly and easy to administer in-house.” The software also has intuitive editing tools and an easy to navigate interface. Most reviewers also like the “excellent and responsive customer service” offered by Titan CMS.
Another Capterra reviewer states that “the lack of a comprehensive manual or online support files forces reliance on using staff help from Northwoods team to troubleshoot what could be easily looked up if it was documented.” Capterra reviewers have also complained that the software does not have “font options, customized headlines, and an undo button when moving a page.”
Wix is a free website builder available on smartphone and desktop versions. The software lets you build websites and grow your business with integrated web apps and services. Wix has a WYSIWYG (what you see is what you get) interface. You don’t have to code for designing your website. You can choose a website template based on your business category. Categories include photography, events, restaurants, music, and more.
Here is a quick video tutorial on how to create a website with Wix.
- Drag and drop
With the WYSIWYG feature, you can just drag and drop images and fonts on any section of your website template without any HTML design skills. You can just pick a template and customize images, videos, and text as per your business websites.
- Artificial design intelligence (ADI)
As a content management feature, Wix’s ADI learns about your design styles and preference. The software applies this intelligence to create a website based on your preferences. ADI has many website template combinations including layouts, texts, images, and more. This feature has alternative website content preferences so that you can zero in on the best option.
- Enhanced website design
Creating appealing content is necessary to drive traffic to your website. That is why Wix has designer-made templates based on template galleries optimized for smartphones. Instead of choosing a content design from scratch, you can opt for a template from the software’s template libraries.
Wix is available under four premium plans, based on storage and bandwidth.
According to a Capterra reviewer, Wix has “plenty of free templates to use, and real-time editing of websites in HTML5, supporting mobiles. Very easy to use and made for beginners with no experience to quickly publish a professional looking site and maintain.”
A Capterra reviewer complained that the software has “terrible SEO -usually, the websites are hosted in the subdomain -in long term is probably better to look alternatives like WordPress and others. HTML access is limited from what I can tell so you can see the whole page’s coding if you need to add specific codes in the body of the site.”
Contentful is a cloud-based CMS designed for API developers. The software provides enhanced API features to develop a CMS from the backend. Unlike some of the CMS that I have mentioned above, Contentful integrates with IoT devices. These devices include car interface, smart TV and watches, smartphones, and more. You can manage content once and publish it anywhere. Contentful is a dynamic and powerful CMS software. To see what I mean, check out The British Museum’s The Museum of the World built on Contentful.
If you have a team of developers or have hands-on experience in developing a CMS, check out the software features below.
- Content as a service (CaaS)
APIs help developers integrate, deliver, and manage digital content across your clients, devices, and platforms. Developer-friendly APIs speed up your content development cycle. Once you have developed powerful APIs, you can reuse them by prototyping content for all forms of digital content.
- API editor toolbox
Contentful’s web app enables API editors to create fresh content regardless of platform. This feature also has a multi-language support to create content in many languages. In this feature, you can assign roles and permission to users or employees. The software has enhanced content modeling to create customized content types, select individual fields, and organize entries in hierarchies.
- Back end support
Contentful lets you organize your content on the web app. You can also choose third-party integrations and programming language. As a back-end support, you can use webhooks to integrate Contentful with other APIs.
Contentful is available free for a 14-day trial. For information on pricing plans, click here.
According to a Capterra reviewer, “the CMS interface itself is also very easy to manage. You define your content types, lay them out exactly how you want them, and, in our case, let the client do the rest.”
Another Capterra reviewer states that the “editor could be prettier and App has glitches in Firefox (Chrome and Safari work fine).”
Do you think “content is still king?” Let me know in the comments section below.
You can also view Capterra’s content management directory for more information on other content management software in the market.