/ Articles by Tirena Dingeldein

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Tirena Dingeldein

Tirena Dingeldein is a former Lead Emerging Technology and Business Trends Analyst for Capterra.

Published October 11, 2019
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Customer relationship management (CRM) software and marketing automation software are different. If you're surprised by this, that's OK. At face value, they seem to be the same. In actuality? They serve two distinct purposes.
Published October 9, 2019
close up of male doctor holding smartphone with medical app
When I was working at a pharmacy, using a mobile app for drug identification was key to my daily survival. Sure, drug identification software was available on my work computer, but when a patient asks "What's this?" while handing you a white pill that looks like every other pill out there, you want to quickly double-check.
Published September 16, 2019
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No matter your destination, Google Maps is the dominant name in the directions space. But no one likes being boxed into a corner. We all want alternatives, and Bing Maps is Microsoft's offering for the Google-averse.
Published August 15, 2019
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Choosing new software requires significant time and money. Ideally, the selection process results in a few options that your business can easily decide between.
Published June 18, 2019
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By now you know what software to invest in if you're building your first software stack: finance and accounting software, customer relationship management software, and data and information security software.
Published May 21, 2019
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In 2016, experts said the gig economy was going to overtake traditional business models in the near future. People started paying closer attention to companies such as Uber and TaskRabbit that built their business models on flexible laborers.
Published May 10, 2019
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Small Business Week is almost over, and today we're talking about a technology that has changed the way businesses everywhere see money and transactions: blockchain.
Published May 9, 2019
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Today we'll look at how small businesses are adopting and using big data and artificial intelligence (AI). Big data and AI are already taking root in several industries, from entertainment to marketing to healthcare. Though adopting big data and AI is intimidating because of the intellectual barriers to implementation, more and more businesses are beginning to realize their data's importance to remaining competitive.
Published May 7, 2019
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Today we're going to discuss the dimensions businesses are using to get ahead—specifically, three dimensions. According to a 2017 prediction from Gartner, "By 2021, 20% of the world's top 100 consumer goods companies will use 3D printing to create custom products."
Published May 6, 2019
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Welcome to Small Business Week. Today we're going to talk about ... talking! More specifically, we're going to discuss chatbots (or conversational user interfaces) and whether your small business should adopt this increasingly sophisticated technology.
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