No one wants to hear that they’ve done a bad job. Humans tend to be very resistant to accepting bad news about themselves, and when someone accuses your company of performing poorly, it can feel like a... Continue Reading
It’s happened. Your company’s top-selling B2B software product has started receiving a sequence of negative online reviews. Gradually, word of this trend has permeated the company. Your marketing team huddles up to discuss how this might impact their... Continue Reading
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