Update 6/27/17: Since we’ve published this piece, we’ve come across a couple more outstanding books for real estate agents. This list has been updated to nine, from the original seven.
Two huge problems usually arise for me throughout the year: what to give people for their birthdays or the holidays and what to tell people to give ME.
Even when you know exactly what kind of thing you want, sometimes it’s hard to know exactly what will hit the spot.
Thankfully, I’ve got you covered this time.
From joke books to inspiration, and from planners to expert advice, these are some of the best books out there for the real estate professional, listed in alphabetical order.
In terms of practical and immediately useful books, it doesn’t get much better than a planner. Be aware that this is not an advice book masquerading as a planner—it is actually mostly blank, so you’re going to have to do the work. It’s like a journal, with fields for setting prospecting, marketing, and sales goals, as well as space for record-keeping, appointments, and personal notations.
Stationery has always been a standby during the gift giving season, and what’s better than a planner designed specifically for real estate professionals?
An established favorite, Flawless Consulting just went through its third printing in 2011. This new edition deals with how to be a consultant in an “increasingly virtual world” as well as how to be a better international consultant. Check out the Kindle edition with audio and visual content, a super cool addition to the 2011 version.
This national bestseller by Gary Keller is a classic in the real estate industry. It’s not just a book; Keller has transformed the Millionaire Real Estate Agent into a series of seminars as well.
The book focuses on helping real estate agents maximize their most precious resource, which is time. It’s a step-by-step handbook for managing your life in the real estate business and what you need to do to go from beginner to millionaire in this business.
Who knew mornings were so important? The Miracle Morning is an enormously successful book about how to start your day in a way that will totally transform your life, all in just six minutes a day.
The authors have since created a version just for real estate agents, titled “The Miracle Morning for Real Estate Agents: It’s Your Time to Rise and Shine.” The authors claim that their method will help real estate agents get to the next level of personal and professional success by changing how they start their days.
If you think 4.5 star is a pretty good rating, how about an average of 4.5 stars from 1,348 reviewers? The One Thing is one of those books that is more about general motivation than specific real estate advice, but sometimes that’s the most encouraging book you can get, especially for someone who’s been in the game a long time.
Though The One Thing is a book that deals with success principles for all kinds of businesses, the writer, Gary Keller, is chairman and cofounder of the largest real estate business in the world so…. he probably has some helpful tips.
One of Amazon’s best sellers in the real estate category, Robert Kiyosaki has (according to reviewers) outdone himself with this one. Kiyosaki has written on many topics in the business world, usually drawing on experts in the field to help him deliver exhaustive advice. This book on real estate is no exception. Published very recently in 2013 and 2016, The Real Book of Real Estate gives you 20 experts’ opinions on how to succeed in real estate. Who could ask for more?
Ever wondered what the founder of HubSpot, the leader in the marketing automation software industry, is doing to increase sales at his company? Wonder no more; he’s about to tell you. Pick up Mark Roberge’s The Sales Acceleration Formula to get some of the best tips and tricks to closing sales in any profession.
We all need a little pick-me-up sometimes, and haven’t we all seen some truly horrifying images on Zillow, even just in the past week? Like a book-length BuzzFeed article just for real estate workers, this is sure to be a hit during the holidays, or maybe just as a little treat to yourself right now. You might even discuss the worst offenders in a post on your own real estate website as a cautionary tale that will amuse and engage your readers.
Boy, the real estate landscape has changed a lot since 2001. So Dirk Zeller’s book on how to deal with the pitfalls of being a beginning real estate agent must be pretty dated, right? It’s actually not, since the 2nd edition came out in 2010. With 4.5 stars on Amazon, it looks like people are still learning some helpful lessons from Dirk. It’s a great gift idea for anyone new to the real estate game.
What books have you read?
There are a lot of great books out there, and we’re sure we’ve missed some. What books helped you become a better real estate agent? Let us know in the comments below!
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