Published Feb. 15, 2019 by Christina Tsantes

This post is originally from 2015 but has been updated to reflect the most accurate and up-to-date methodology for the Top 20 series. In 2012, Capterra launched our “Top 20 Most Popular Software” series, our best... Continue Reading

Published Dec. 12, 2018 by Adam Rosenthal

If you’ve ever been roped into going to the gym, you’ve probably heard the advice: “Don’t look at what anyone else is doing—just focus on what you’re doing.” This is great advice for when you’re training, though... Continue Reading

Published Jun. 08, 2018 by Kelsie Anderson

Update 6/8/2018: This piece has been updated to include fresh examples of B2B software blogs that consistently deliver amazing content. As a content marketer, I’m always looking for examples of great content, both from a reader’s and... Continue Reading

Published May. 25, 2018 by Kelsie Anderson

Despite economic, cultural, and linguistic differences, small and midsize businesses all over the world face similar day-to-day issues that software can help resolve. Capterra helps B2B software vendors reach businesses seeking software, and we’ve seen the global... Continue Reading

Published Apr. 09, 2018 by Michael Ortner

Update 4/9/2018: This post has been updated to reflect current statistics to add more value to your experience. The global nature of doing business has been a reality for Capterra’s entire 19-year history. We have worked with software... Continue Reading

Published Dec. 21, 2017 by Lauren Welschenbach

Update (12/21/2017): New books with added topics including creative design and a bonus book that should be on everyone’s must-read list. We’re getting down to the wire for holiday shopping. Don’t be the person who has to... Continue Reading

Published Aug. 16, 2017 by Molly Clarke

B2B marketing is constantly evolving to keep up with trends, technology, and consumer preferences. Because most buyers start their journey online—the modern marketer’s biggest struggle is to cut through massive amounts of digital content to reach... Continue Reading

Published Jul. 25, 2017 by Andrew Jones

“The future is already here. It’s just not evenly distributed yet.” Many attribute these words to William Gibson, the famed science fiction writer whose works explored the effects of technology and computer networks on social order, among... Continue Reading

Published Mar. 30, 2017 by Scott Yoder

Social media is not free. Most people think it is because you don’t pay a fee to post photos of your kids or connect with an old college friend. But there is a transaction that takes... Continue Reading