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5 Key Benefits of Customer Journey Mapping

5 Key Benefits of Customer Journey Mapping

Published Mar. 31, 2021 by Gitanjali Maria

Customer journey mapping takes time and effort, but it helps you understand your customers better. Learn how it benefits your business in other ways. What is the best way of gaining your customers’ trust and loyalty? Stepping... Continue Reading

Develop an Effective Diversity Marketing Strategy

A team developing a diverse marketing strategy

Published Mar. 19, 2021 by Samantha Bonanno

Diversity marketing is about seeing, valuing, and speaking to your customers. Here’s how to build your diversity marketing strategy. You probably know that America is growing more diverse with each new generation, but have you seen the... Continue Reading

3 Best Free CRM Software You Can’t Ignore

Published Mar. 18, 2021 by Ankita Singh

Wondering how to expand your loyal customer base? Look no further. Explore these 3 best free CRM solutions to manage and build strong customer relationships. Jump to: Bitrix24 HubSpot CRM Zoho CRM A customer relationship management (CRM) tool allows you to... Continue Reading

9 Best Free and Open Source Survey Software Solutions

Published Feb. 24, 2021 by Samantha Bonanno

Jump to: Alchemer Google Forms Hotjar LimeSurvey Qualtrics CoreXM SoGoSurvey SurveyLegend SurveyMonkey Zoho Survey With the help of intuitive survey software, you can learn what clients think of your new product, predict what they’ll buy in the future based on what they’ve bought in the past,... Continue Reading

Reach Customers With These 5 Hyperlocal Marketing Strategies

Published Feb. 10, 2021 by Samantha Bonanno

These five actionable steps will help get you in front of the right customers at the right time. Chinese restaurant near me. Post office near me. Laundromat near me. Coffee shop near me. Whether traveling for work,... Continue Reading

Top 5 Social Media Marketing Analytics Software for Reporting

Top 5 Social Media Marketing Analytics Software for Reporting

Published Dec. 22, 2020 by Rahul Kumar

Use the reporting feature of social media marketing analytics software to check how well your social media campaigns are performing. Here are the top five tools that offer this capability. Your customers spend a significant amount of... Continue Reading

The Most User Friendly Small Business CRM Software

Published Nov. 20, 2020 by Andrew Conrad

CRM software isn’t just for big businesses with big resources. These three options are useful and easy to use. Customer relationship management (CRM) software helps large companies better connect with their customers to build stronger relationships and,... Continue Reading

Permission-Based Email Marketing: What It Is, and How To Do It Right

Published Oct. 27, 2020 by Andrew Conrad

When a potential customer gives you permission to communicate with them, you can’t afford to take the opportunity for granted. A great way to quickly alienate a potential customer is to email them marketing messaging that they... Continue Reading

How to Implement and Strategize With Green Marketing

Published Oct. 08, 2020 by Samantha Bonanno

Green marketing is about more than making the most of a trend—it’s about meeting a rising consumer expectation. In an October 2019 report, Nielsen found that 73% of global consumers would definitely or probably change their consumption... Continue Reading

Set Your Business Apart by Building a Winning Brand Marketing Strategy

Published Sep. 25, 2020 by Samantha Bonanno

A strong brand marketing strategy can set your business apart from the competition: Here’s how to build it. In a year of disruption, sales and marketing teams have been scrambling to adapt and reprioritize their marketing strategies. CEOs... Continue Reading

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