No matter what you’re selling, you’ll face some of the same sales objections day after day. Customers who say that your product is too expensive, or that they need to talk to someone else internally before deciding,... Continue Reading
If your business is struggling to find leads, you’re not alone. Gartner and CEB surveyed small and midsize business (SMB) leaders, 61% of whom cited client/customer acquisition as their top priority, above customer retention, improving efficiency, cutting... Continue Reading
Extra! Extra! Read all about it! It’s 5:00 p.m. on a Friday, the quarterly meeting has just wrapped up, and hype is building throughout the office. There’s exciting news and you just can’t wait to share it.... Continue Reading
We’ve said it before, and we’ll say it again: email marketing is not dead. Most businesses, by definition, are in the business of making money. And in order to make money, you often need to market your business... Continue Reading
Email marketing is the new paper mail. With traditional post, there is no way to track which of your mailings are being opened, nor can you count how many of your subscribers threw away the mail... Continue Reading
Customer relationship management software lets you spend less time completing manual tasks and keeps track of who you talk to and when you need to follow up. As a small business owner or solopreneur, you don’t have... Continue Reading
[Update 5/9/2018: The winter is over, and it was time to do a little spring cleaning on our free and open source CRM piece. We sorted through all of the great comments and recent research for... Continue Reading
Sales can be a trial-by-fire type of profession, best suited for people who love to learn by doing. For sales teams at small businesses, those fires are even riskier. You often don’t have the revenue, support, infrastructure,... Continue Reading
Email inboxes are more crowded than ever before. According to a 2017 Radicati Group study, there will be over 316 billion emails sent daily by 2021. This email glut is especially challenging for eCommerce businesses and email... Continue Reading
Starting a small business comes with so many ideas and dreams. You just know that everyone will love your product, that it’s going to change the world, and you won’t let anything stand in your way. All you... Continue Reading
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