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5 Steps to Strengthen Your SEO Content Strategy

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Published Dec. 09, 2019 by Samantha Bonanno

A killer SEO content strategy means your marketing team is getting the right content in front of the right audience. Here are five steps you can take today to ensure a strong SEO game. You may be... Continue Reading

Sales News Archive

Looking for current news? CLICK HERE Week of Nov. 26, 2019 Not collecting sales tax on delivery fees could be a problem for food delivery companies, Xactly expands to Latin America, and more sales news MindTickle joins LinkedIn Learning Solutions... Continue Reading

3 Ways to Take Your Customer Experience Strategy to the Next Level

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Published Nov. 22, 2019 by Kristen Bialik

Learn how to incorporate popular customer experience strategy initiatives into your organization. Customer experience (CX) needs to be an essential part of your business plan to stay competitive. About seven in 10 customer experience management professionals (67%) say... Continue Reading

Understanding the Marketing Mix: The 4 P’s of Marketing

Published Nov. 22, 2019 by Andrew Conrad and Samantha Bonanno

Place, price, product, and promotion. Here’s what the four P’s of marketing mean for your current marketing strategy. In many ways, marketers are like cooks. To concoct a delicious meal, a cook must balance the right ingredients carefully.... Continue Reading

5 Lead Nurturing Email Templates To Convert Your Leads

Published Nov. 18, 2019 by Rupal Bhandari

Wish you could convert every lead into a client? Start by nurturing your leads with these email templates. When I opened my inbox today morning, I had 157 emails waiting for me. Of these, four were personal,... Continue Reading

10 Pro Tips on How to Become a Social Media Manager

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Published Nov. 13, 2019 by Samantha Bonanno

Here are some tips from actual social media professionals on how to land your dream job. Maybe you’re a college student who wants to take a serious look at your career plans or you’re a working professional... Continue Reading

5 Ways to Nail Your Email Marketing Segmentation Right Away

Published Nov. 07, 2019 by Samantha Bonanno

Email marketing segmentation can be tricky, even for the most seasoned marketer. We’ve got five tips to help you nail it. Email marketing is a staple of any healthy marketing strategy. Companies spend tons of time... Continue Reading

5 Best Hootsuite Alternatives for Social Media Management

Published Nov. 01, 2019 by Samantha Bonanno

Looking for Hootsuite alternatives for your small business? Read our analysis of the top five. Hootsuite is one of the most popular social media management tools for small-business marketers. In fact, the product ranks first on our... Continue Reading

10 CRM Features and Why You Need Them

Published Oct. 18, 2019 by Samantha Bonanno

With hundreds of CRM software options out there, how do you know which features and functionalities to prioritize in your software selection? For a successful business, it doesn’t get much more essential than customer relationship management. This... Continue Reading

What’s the Difference Between CRM and Marketing Automation Software?

Published Oct. 11, 2019 by Tirena Dingeldein

Customer relationship management (CRM) software and marketing automation software are different. If you’re surprised by this, that’s OK. At face value, they seem to be the same. In actuality? They serve two distinct purposes. Marketing and sales leaders... Continue Reading

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