Articles by Casey Briglia

Last month, the vendor marketing team at Gartner Digital Markets attended the 2018 Gartner Digital Marketing Conference in San Diego, California. The annual conference promised (and, spoiler alert, delivered) sessions that would teach attendees how to... Continue Reading

If you aren’t leveraging social media to boost your sales strategy, it’s time to get started! The relevance of social media in business is old news, but incorporating social selling into your sales strategy might be... Continue Reading

A high converting landing page should engage buyers and generate leads. It’s important to put thought into your landing page because it’s the first impression a potential buyer gets of your company and product. This post is... Continue Reading