Content Producer @ Capterra, helping organizations connect with the software and tools they need. BA in marketing communications from Columbia College Chicago. I enjoy outdoor adventures with my dog and exploring new eating experiences within my city.
Sales managers and salespeople know that in order to engage and interact with a potential lead, you have to get straight to the point to hook them. While cold sales calls still have their place, cold... Continue Reading
Choosing new software can be a timely process from start to finish. Before you reach a decision, you have to build a list of potential software options to assess which solutions have the features you need... Continue Reading
As you approach the end of your software-buying process, here are some tips based on what other buyers wish they’d known. Purchasing software is a big decision, requiring money and time. Because this purchase is such... Continue Reading