Are you leaving customers behind? Here are some ways to make sure your website is usable for customers with vision impairments. While this article focuses on visual impairment, digital accessibility extends to other disabilities such as difficulty... Continue Reading
Software helped Tondalaya Takapu take her STEM education program virtual, but it was her creative approach to virtual learning that kept students engaged and scaled her business. Tondalaya Takapu, U.S. Air Force veteran, cybersecurity analyst, and business... Continue Reading
Real estate company Homie’s newly virtual team relies on software to connect with each other and their clients. Homie is a tech-based real estate company that uses its online platform to simplify home buying and selling. The... Continue Reading
When it comes to the digital divide, there’s a lot outside of your control. After all, you don’t govern your customers’ internet speeds. What can you control, then? Your website. Remember dial-up? Connecting to the internet... Continue Reading
Offering the best possible online experience means you won’t miss out on valuable customers. When the pandemic moved most of us online for a majority of our days, service providers moved to meet clients where they were:... Continue Reading
A sudden 60% drop in sales forced this shop to develop a digital marketing strategy from scratch. Learn how you can adapt, persevere, and succeed, too. Megan O’Reilly had the kind of low-maintenance marketing tactics busy... Continue Reading
Doreen Sayegh swapped her movie theater for a drive-in and used software to create a safe, efficient experience for employees and customers, giving this ode to American tradition a modern twist. Doreen Saygeh decided to close her... Continue Reading
Instead of continuing to sell to businesses, manufacturers had to figure out how to directly reach consumers when the pandemic hit. Software helped them do it. Prior to the pandemic, Armandas Tiskevicius’ business, Mezzoroni, was a... Continue Reading
Small businesses can connect with their customers in new ways on social media and boost engagement with clear calls-to-action. More than half of the world’s population uses social media, but how can businesses like yours reach those... Continue Reading
Build community around your brand to transform single-purchase customers into loyal, returning ones. Good businesses make sales, but great businesses figure out how to keep customers coming back. Since the pandemic started, many businesses have needed to adapt... Continue Reading
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