Article Tag: customer experience

Your Online Checkout Process Should Take 4 Minutes or Less – Here’s How to Speed Things Up

Published April 6, 2022 by Zach Capers

Today’s online consumers are overloaded with usernames and passwords, and many are weary of handing over their personal information to create yet another online account. But it’s not only about keeping up with passwords or handing... Continue Reading

The Year Ahead: What Customers Want in Their In-Store and Online Experiences

Published September 25, 2019 by Kristen Bialik

What makes good online and in-store customer experiences? Here’s what your customers think. A majority of U.S. customers now prefer to shop online, according to a recent Capterra survey. Overall, 60% of U.S. customers who completed... Continue Reading

A Year in CX: What Your Business Can Learn From Our Customer Experience Survey

Published September 16, 2019 by Kristen Bialik

What makes a good customer experience? What makes a bad one? The results of our customer experience survey let you learn from the customers themselves. I’ve got good news and bad news for customer experience (CX)... Continue Reading

Your CX (Customer Experience) Strategies Are Suffering Without These 5 Solutions

Published July 9, 2019 by Adam Rosenthal

You might think you know how your customers feel about their experience, but you’re probably wrong. Welcome to the void. It’s vast, and you’re alone. You start to run, and you know you’re running fast. But... Continue Reading

Listening to Customer Feedback: Navigating Conflicting Reports

Published March 27, 2019 by Adam Rosenthal

“Captain! We’ve got a whirlpool on our side!” comes a cry from behind you. “Captain! There’s a giant monster on our side!” comes a shout from another. If this situation sounds familiar to you, you’re either... Continue Reading

How to Build an Effective Marketing Team Structure That Prioritizes Customer Experience

Published January 30, 2019 by Samantha Bonanno

Businesses of all sizes are increasingly prioritizing customer experience, especially in how they structure their sales and marketing teams. According to the 2017 Gartner Marketing Organization Capabilities survey, “Marketing organization structures vary widely, but data suggests... Continue Reading

Employee Experience Strategy: 3 Tips to Steal From Customer Service

Published September 26, 2018 by Brian Westfall

With labor pools dwindling, skilled workers job hopping, and important roles remaining vacant for months at a time, small and midsize businesses (SMBs) can no longer afford to haphazardly throw pay and perks at their talent... Continue Reading

7 Steps for Getting Actionable Customer Feedback

Published November 16, 2017 by David Miller

Customers are the fuel on which every business runs. If customers aren’t happy with your services, your business won’t survive. When customers provide feedback about your products or services, you learn whether you’re taking the right... Continue Reading

Improve Your Customer Experience with Agile Software Development

Published October 25, 2017 by Ron Avignone

Software update requirements used to have a seemingly eternal turnaround time—20 years ago, the average wait was at least three years for the DevOps cavalry to ride in with a life-saving application revision. Enter Agile software... Continue Reading

How to Measure Customer Experience

Published April 13, 2017 by Cathy Reisenwitz

I probably don’t need to tell you why you need to measure customer experience (CX). Obviously, it’s useful to know whether changes you’ve made have improved or worsened the experience your customers have with your brand.... Continue Reading