seo
Update 2/22/2018: We’ve added another free and open source hotel booking engine option, bringing the total number of options to seven from the original six. When you first look through our hotel management software directory in search of a... Continue Reading
If you’re looking to further your career or learn more about your industry, there’s no better place to start than by reading books written by other experts in your field. The sheer volume of options can... Continue Reading
SEO can be tough. It can be tougher without using the right tools. With the staggering amount of SEO tools out today, trying to pick the right ones can induce a panic attack if you don’t... Continue Reading
I don’t like most things. And when I say “most,” I mean “any.” So when I tell you that I love TripAdvisor, it’s a pretty big deal. Because that means it ranks up there with things like... Continue Reading
Independent hotels continue to struggle with their online presence. And it’s not hard to see why. Just four years ago, the boutique hotel world–a happy alternative for the travel savvy–was turned on its head as major hotel... Continue Reading
Sir Winston Churchill once said, “SEO is an enigma wrapped in a mystery.” Wait – actually he said that about Russia. Regardless, if he had said that about SEO (search engine optimization), he would’ve been accurate. Because Google... Continue Reading
As much as I love and support when software marketers use paid search engine marketing (SEM) to drive traffic to their site, let’s face it: organic traffic is usually better. Fortunately for Capterra, software marketers don’t... Continue Reading
“Google it.” It’s a brand’s ultimate dream to have their name synonymous with an action. Google has revolutionized the Internet with its search capabilities, changing the way marketers advertise to their target audience online. So what’s... Continue Reading
You’ve written an article. It’s ready to be published. Just one thing is missing: a title. You stare at the page, trying to sum up your entire article into one amazing title, a title that will... Continue Reading
Have you said any of the following to try and capture a lead? Are your legs tired? Because you look like you’ve been standing in line for software all day. Excuse me but there’s something wrong with my... Continue Reading
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